Let’s talk about what “affordable” actually means — because I’ve been burned by both ends of the scale.
I’ve bought “budget” leave-ins that needed half the bottle just to stop the fluff.
And I’ve bought the luxury ones that left my hair coated, sticky, or stiff before I’d even finished styling.
So when I created CGMC®, I made a promise:
I will only ever sell something if it works. Not just looks good in your bathroom.
That’s why we only sell one Leave-In Conditioner.
Not because we couldn’t make more.
Because we spent 2 years perfecting this one.
Our community of 350k curlies + wavies told us exactly what wasn’t working — and we actually listened.
So you won’t find these in ours:
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❌ Silicones (build-up central)
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❌ Sulphates (strips the life out)
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❌ Drying alcohols (makes frizz worse)
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❌ Coconut oil (most people think it hydrates — it doesn’t)
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❌ Protein overload (especially if you’re low porosity)
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❌ Parabens
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❌ Itchy “M” ingredients (the ones that make your scalp hate you)
We stripped it back to what curls and waves actually like.
And we tested it across real people, not hairdressers in labs.
It’s got aloe vera — soothing, hydrating, frizz-calming for 98% of people.
A little henna extract — for antioxidants and longer-lasting washdays (because if you’re going to stand there diffusing, it better be worth it tomorrow too).
And the scent? Our softest, spa-like vibe yet. Clean. Light. Not overpowering.
If you’ve got fine hair, use a small amount.
Thicker hair? Add more. But you won’t need loads.
This stuff works.
It doesn’t just mask dryness with slip — it hydrates and holds.
Is £16.50 affordable?
Depends on your definition.
But I’ll say this:
It’s concentrated, it lasts, it does what it’s meant to.
No filler. No fluff. No false promises.
And if it truly doesn’t work for you — message me.
That’s not a marketing tactic. That’s my actual inbox. I’ll sort the refund, no fuss.
Because I built CGMC® after selling my flat. I built it out of frustration.
And if a product doesn’t help you, I don’t want your money.
That’s the standard we’ve had since 2017.
It’s also our best-seller.
And yes — it sold out twice.
Try it, don’t overload it, and give your curls and waves a chance to breathe without all the junk.
You can buy it here: https://curlygirlmethod.club/products/leave-in-curl-wave-conditioner-silicone-and-sulfate-free-made-for-curls-curly-girl-method-safe
Stay curly,
Heather 💗


