by CGMC® – Because we were tired of guessing too
When we started CGM Club® back in 2017, it was out of pure frustration.
The products didn’t work.
The advice was confusing.
And no one was showing you what to actually do — not in a way that made sense from your bathroom, with your life, and your hair.
So we changed that.
We created step-by-step tutorials because we knew most of us weren’t lazy — we were just overwhelmed.
We weren’t asking for perfection. We just wanted someone to say:
“Here’s how to style your curls and waves. Let’s walk through it together.”
Styling textured hair isn’t about copying an influencer with completely different hair.
It’s about understanding how your own texture behaves — and what to do at each step to bring out the best in it.
At CGMC®, we don’t just give you products.
We teach you exactly what to do with them.
What to apply, when, and how much.
How to section, smooth, rake or scrunch (based on your density and texture).
Whether you should air dry, diffuse, or plop.
How to refresh curls the next day — or not wash at all for 5+ days.
What to do if it all goes wrong.
Our tutorials don’t expect you to be a hairdresser.
They’re made for real people at home — busy, tired, sometimes a bit lost, but still wanting to feel good in their own hair.
Every CGMC® product connects directly to the CGM Club® tutorial platform.
Buy a Starter Kit? You’ll get tutorial access showing exactly how to use each step.
Buy a gel, mask, co-wash or treatment separately? Grab CGM Club tutorials and we’ll walk you through it, tailored to your hair type and goals.
We break it down into short, clear videos.
You can skip to the bit you need or follow the whole thing start to finish.
You don’t have to learn everything at once — you can take it curl by curl, week by week.
Whether you’re just starting out or re-learning after years of frustration, this system gives you the one thing most curl advice never does — confidence.
When you actually understand how to wash, style, protect and treat your curls at home, everything shifts.
Your results last longer.
Your routine gets easier.
You stop buying random products and start building a system that works with you, not against you.
We’ve helped over 350,000 people get results with this exact approach.
Not because we sell magic bottles.
Because we teach you how to use them and finally understand your own hair properly.
It’s not perfect every time. But it gets better every washday.
And that’s what we’re here for.
If you’re new, the Starter Kit comes with everything you need — products, tools and all the tutorials included.
Already have your products? Grab CGM Club® or download the app and dive into the tutorials whenever you’re ready.
This time, you’re not doing it alone. This time, it makes sense.
Here's the steps if you need them:
Here’s the steps if you need them:
Step 0: Reset — use once to reset your curls.
Step 1: Cleanse — co-washing instead of harsh shampoo keeps moisture in.
Step 2: Hydrate — leave-in conditioner gives you softness and slip without weight.
Step 3: Style — soft hold gels define and clump without crunch.
Step 4: Tame — optional step for frizz control, shine or touch-ups.
Step 5: Sleep — protect curls overnight to stretch results for days.
Step 6: Treat — mask, detox + Bounceback protein, used occasionally, to keep balance long-term.
Whether you’re just starting out or re-learning after years of frustration, this system gives you the one thing most curl advice never does — confidence.
Stay Curly,
Heather xx
