Your wave + curl journey starts here.
This is the kit that started it all — created to give you everything it took me years of trial, error, and frustration to figure out. Designed to make wavy + curly care simpler, clearer, and proven to work.
Evolved by a 350K-strong community, the CGMC® Starter Kit gives you everything you need to fast-forward your results — products, tools, tutorials, and a personalised plan checked by Heather — to skip confusion and get real, lasting results.
Choose how your hair feels:Oily/Fine (Co Wash Plus) or Dry/Frizzy (Co Wash) — we’ll match the right Co Wash for you.
Best for: Beginners or anyone restarting their curl journey.
Your personalised plan to skip the trial + error — guiding you step-by-step with products, techniques, and results you’ll see from day one.
Soft, hydrated, frizz-free waves + curls in under 20 minutes.
Visible transformation from your first washday — lasting definition for up to 10 days.
This kit is where it all began — built to save you the years it took me to figure out what actually works. My way of putting everything I’d learned (and wished I’d known) into one box.
Inside are the CGMC® core formulas you’ll use for every washday: cleanse, condition, and style — made to balance hydration, reduce frizz, and bring out your natural curl pattern without the trial and error.
Each product, tool, and tutorial has been tested and loved by thousands. It’s all here to make curl care simple and deliver results fast.
While your kit is on its way, you’ll get instant access to the CGM Club® tutorials — so by the time it arrives, you’ll already know exactly what to do.
Each purchase includes a personalised hair test review from Heather, so you’ll know what to avoid, how often to treat, and the best way to keep your results consistent.
Forget the hours of YouTube, wasted products, and guesswork.
This is your full transformation system in one box — built for busy people who want consistent, confident results that fit into real life.
Your new, confident routine starts the moment you order.
Bright citrus, fresh jasmine, and soft vanilla — clean, confident, and happy.
Your new first-washday ritual begins here.
For: Anyone ready to stop guessing and finally understand how to get results from their waves + curls.
Not for: Those who prefer one-off products instead of a full system.
This is more than a starter kit — it’s your shortcut to the results thousands spent years trying to find. Every step is guided, personalised, and supported inside CGM Club®. Each product, test, and tutorial exists to save you time, confusion, and wasted money — so you can finally have washdays that work.
Ingredients
Powered by Curly Girl Safe products, tools, and techniques — built to skip trial + error and see results from day one.
Plus free from coconut oil + protein to prevent stiffness or brittle results.
Our CGMC® 7× Promise:
No Coconut Oil • No Sulphates • No Silicones • No Drying Alcohols • No Waxes • No Itchy M’s • No Parabens — for cleaner, softer, longer-lasting waves + curls without dryness or frizz.
Made in the UK • Vegan + Cruelty-Free • Curly Girl Method Safe • Trusted by 350K+ curlies + wavies
What’s Inside
Whoops Reset Wash (30ml): Step 0 — clears silicones + buildup before your journey begins.
Cleansing Co Wash (250ml): Step 1 — rich, creamy hydration for dry or frizzy waves + curls.
OR
Co Wash Plus+ (250ml): Step 1 — lighter cleanse for oily roots, fine or easily weighed-down hair.
Leave-In Conditioner (250ml): Step 2 — Aloe + Vitamin E hydration for softness + shine.
Style It Gel (150ml): Step 3 — soft, lasting definition + frizz control.
While your kit is on its way, start watching the CGM Club® tutorials, take your quick hair tests, and get your personalised plan.
Step 0: Use Whoops once to remove silicones or buildup before starting your new routine.
Step 1: Choose Co Wash (dry/frizzy) or Co Wash Plus (oily/fine). Apply directly to scalp + lengths, massage with your scalp massager, add water, detangle, rinse.
Step 2: Apply Leave-In Conditioner to soaking-wet hair — do not rinse.
Step 3: Style with Style It. Scrunch, dry, and reveal definition.
Step 4: Wrap hair in the Plop Towel for 10 minutes. Air dry or diffuse.
Step 5: Pineapple overnight with a Coiled Band to reduce frizz. Use the Refresh Bottle to revive next-day waves + curls.
Follow with Step 6 Treatments when you’re ready, as outlined in your personalised plan.
Our premium products rinse clean with our Co Washes
CGM Club® tutorials
Available to help you skip trial + error and help you get faster results
Numbered Bottles
For your convenience
Up to 6 steps
For complete care
Step 0
Learn about your hair
Steps 1-4
Washday
Step 5 + 6
Refreshes + Treatments
Over 15,000+ transformations worldwide
She was worried she wouldn't have time.
It takes 20 minutes — simple, effective, repeatable.
Beth was not sure if her hair was wavy or not.
It’s there. Under the frizz are waves + curls waiting to be defined.
I don’t know when to use treatments.
We schedule them for you — protein, hydration, detox — in your personalised calendar.
Before: "Everything makes my hair frizzier."
The results speak for themselves.
Del was worried about that her hair would be too fine and weighed down.
Look at those ringlets!
Nicola had tried the Curly Girl Method Before without success!
Look at her hair now!
She was worried the damage was permanent from straighteners.
Gorgeous recovery!
I feel overwhelmed by all the curl advice online.
One place, one proven method, one personalised routine. No more scrolling.
My own transformation
The reason I started CGMC® + CGM Club® was to give you what I wish I had growing up. Heather x
Let customers speak for us
from 577 reviews
Number 1 Detox
My first time using this product. My hair was oily and didn't understand why. Thought I was using too much product but no all my hair needed was a detox! This product made my hair feel clean and lighter. Absolute must!
OMG I've used this twice now and was worried be too heavy for my hair as doesn't tolerate too much product but its amazing?!!! The results are brilliant and I didnt need to wash it for five days as it lasted so well!
I have used so , so many other leave in products & none Have delivered what they say regarding eliminating frizz etc. Ever since using Leave In ( which isn’t that long) I truly say it’s an exceptional product that has helped to create more defined frizz free bouncy curls . I’ve been getting so many comments at work with colleagues asking me if it’s my natural hair ( I use to put a straightener thru my hair for the past 6 years) but now thanks to coming across CGM I’m embracing my natural curls . Thank you Heather for creating these beautiful products.🙏 😊 😍
I have only used the products I ordered once so far as curls are holding their shape with minimal frizz each morning!! I am totally amazed and keeping fingers crossed that the results will be the same after second wash and beyond. First range of products (and I have tried soooooooo many Ive lost count) my curls seem to really love and they are popping !!!! Thank you CurlyGirlMethodClub ❤️
I'm so grateful that these products don't have protein in them as most curly hair products do! My hair is so dry and protein dries it out so much and these products actually make my hair soft and manageable!!
I realised that all these curly hair products seem to have protein which my hair does nottt neeed at all and dries my hair and when i found this its the first one that actually doesn't dry my hair and its been the best condition in ages, thanks so much!!
Casting Queen is absolutely amazing. It keeps curls together in their lovely chunky sections without frizzing out, and neither is it crispy or heavy. Love it!
Very pleased with these super value scrunchies. Just in those days when the curls need a little bit of a tame and tie back! Recommended for quality and colour choice
The store offers specialized curly hair care products that deliver exceptional results from first use. Customers praise the effective formulations, helpful tutorials, personalized support, and the transformative impact on curl definition, frizz control, and ov...The store offers specialized curly hair care products that deliver exceptional results from first use. Customers praise the effective formulations, helpful tutorials, personalized support, and the transformative impact on curl definition, frizz control, and overall hair health.
You need time for yourself because when your waves + curls thrive, so do you
Our promise to your curls
7 x more likely to give you happier, smoother, longer lasting, frizz free results!
Because unlike standard hair care our products are free from at least 7 ingredients that we found in our community of 350k waves + curls that our hair didn't like.
CGM Club Tutorials + Personalised Routines
Skip trial and error and get faster results with our personalised curly hair routines
I have only been using this a week but I can tell you that my curls have never looked better. I get so many compliments!
D
Dalena F. (Simpsonville, US)
Love it so far!
I have only been using it for a few days now but so far I love it. I love the scent, I love how it makes my hair feel, and I love how it makes my curls look.
Hi Dalena,
Thank you so much for your feedback!
We're thrilled to hear that you're loving our product after just a few days of use. Your satisfaction is our top priority, and we're delighted that our product is delivering the results you desire.
If you ever need anything or just want to chat hair care, we're here for you. Keep rockin' those fabulous curls!
Curl love,
CGMC™ Customer Support Team
A
Alexandra H. (Cambridge, GB)
brilliant set especially for a beginner
The starter kit is fantastic. The products are clearly labelled. I love the smell and the feel of my hair afterwards!
So glad I picked this kit! Will definitely purchase again.
Hey Alexandra,
Wow, thanks for the awesome review!
We're thrilled to hear that our starter kit hit the spot for you, especially as a beginner. Nothing beats that feeling of diving into a new routine and loving the results, right?
And hey, we totally get you on the smell and feel – there's just something magical about it!
Can't wait to have you back for another round. If you need anything in the meantime, you know where to find us!
Cheers to more great hair days ahead!
Curl love,
CGMC™ Customer Support Team
N
Nicola G. (Tenbury Wells, GB)
More curls after first wash!
Wow huge difference to my hair after the first wash - my curls lasted 3 days!!
Hi Nicola,
That's fantastic to hear!
I can imagine how thrilled you must be to see such a significant improvement in your curls after your first wash. It's truly gratifying when a product exceeds expectations and leaves you feeling confident and beautiful. The fact that your curls lasted for three whole days speaks volumes about the quality and effectiveness. Thank you for sharing your joy with us!
Cheers to more defined curls.
Curl love,
CGMC™ Customer Support Team
E
Emma B. (Andover, GB)
Wow wow wow
Just wow can’t believe how bouncy my curls are! It actually looks like I’ve a haircut that’s the springy they look! Just amazing.
Hi Emma,
Wow, thank you for sharing your excitement with us! This is exactly the reason why we do what we do. Your feedback truly means a lot to us, and we're honored to be a part of your hair journey.
Your wave + curl journey starts here. This is the kit that started it all — created to give you everything it took me years of trial, error, and frustration to figure out. Designed to make wavy + curly care simpler, clearer, and proven to work.
Evolved by a 350K-strong community, Wavy + Curly Method Starter Kit gives you everything you need to fast-forward your results — products, tools, tutorials, and a personalised plan checked by Heather — to skip confusion and get real, lasting results.
Choose how your hair feels:Oily/Fine (Co Wash Plus) or Dry/Frizzy (Co Wash) — we’ll match the right Co Wash for you.
Best for: Beginners or anyone restarting their curl journey.
Powered by: 8 years of curl-tested results + our CGM Club® 6 Step Cycle.
Personalised plan tailored to your curl type + goals
Visible transformation from the first washday — waves + curls that last up to 10 days.
Description
This kit is where it all began — built to save you the years it took me to figure out what actually works. My way of putting everything I’d learned (and wished I’d known) into one box.
Inside are the CGMC® core formulas you’ll use for every washday: cleanse, condition, and style — made to balance hydration, reduce frizz, and bring out your natural curl pattern without the trial and error.
Each product, tool, and tutorial has been tested and loved by thousands. It’s all here to make curl care simple and deliver results fast.
While your kit is on its way, you’ll get instant access to the CGM Club® tutorials — so by the time it arrives, you’ll already know exactly what to do. Each purchase includes a personalised hair test review from Heather, so you’ll know what to avoid, how often to treat, and the best way to keep your results consistent.
Forget the hours of YouTube, wasted products, and guesswork. This is your full transformation system in one box — built for busy people who want consistent, confident results that fit into real life.
Your new, confident routine starts the moment you order.
Ingredients
Powered by Curly Girl Safe products, tools, and techniques — built to skip trial + error and see results from day one.
Plus free from coconut oil + protein to prevent stiffness or brittle results.
Our CGMC® 7× Promise: No Coconut Oil • No Sulphates • No Silicones • No Drying Alcohols • No Waxes • No Itchy M’s • No Parabens — for cleaner, softer, longer-lasting waves + curls without dryness or frizz.
Made in the UK • Vegan + Cruelty-Free • Curly Girl Method Safe • Trusted by 350K+ curlies + wavies
What’s Inside
Whoops Reset Wash (30ml): Step 0 — clears silicones + buildup before your journey begins.
Cleansing Co Wash (250ml): Step 1 — rich, creamy hydration for dry or frizzy waves + curls.
OR
Co Wash Plus+ (250ml): Step 1 — lighter cleanse for oily roots, fine or easily weighed-down hair.
Leave-In Conditioner (250ml): Step 2 — Aloe + Vitamin E hydration for softness + shine.
Style It Gel (150ml): Step 3 — soft, lasting definition + frizz control.
CGM Club® Tutorials + Hair Test Review: Get your results checked + personalised plan from Heather.
For: Anyone ready to stop guessing + finally understand how to get the results they want from their curls. Not for: Those who prefer one-off products instead of a full system.
This is more than a starter kit — it’s your shortcut to the results thousands of others spent years trying to find. Every step is guided, personalised, and supported inside CGM Club®. Every product, test, and tutorial in this kit exists to save you time, confusion, and wasted money. You’ll learn your curl type, get your personalised plan, and master the 6-Step CGM Club® Cycle with clear, guided help — all before your first washday even begins.
Bright citrus, fresh jasmine, and soft vanilla — clean, confident, and happy. Your new first-washday ritual begins here.
How to Use
While your kit is on its way, start watching the CGM Club® tutorials, take your quick hair tests, and get your personalised plan.
Step 0: Use Whoops once to remove silicones or buildup before starting your new routine.
Step 1: Choose Co Wash (dry/frizzy) or Co Wash Plus (oily/fine). Apply directly to scalp + lengths, massage with your scalp massager, add water, detangle, rinse.
Step 2: Apply Leave-In Conditioner to soaking-wet hair — do not rinse.
Step 3: Style with Style It. Scrunch, dry, and reveal definition.
Step 4: Wrap hair in the Plop Towel for 10 minutes. Air dry or diffuse.
Step 5: Pineapple overnight with a Coiled Band to reduce frizz. Use the Refresh Bottle to revive next-day waves + curls.
Follow with Step 6 Treatments when you’re ready, as outlined in your personalised plan.
All orders are shipped same day UK before 4 pm + Worldwide before 3 pm Mon–Fri.
UK Delivery: 48-hour Standard Service. Next-day available at checkout. Worldwide Delivery: From 5 days; fees + duties shown at checkout. Best rates apply to parcels under 2 kg — email us if you’d like help. UK Free Returns:Message us for a free returns label.