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Unlike standard hair care, our promise is simple: products that are 7× more likely to give you happier, smoother, longer-lasting, frizz-free results.

They are free from at least 7 ingredients that we've found—through helping our community of over 350,000 people with waves and curls since 2017—are commonly linked to frizz, dryness, poor definition and build-up.

Instead, we formulate every product with curl-friendly ingredients chosen to help your hair stay happier, smoother and defined for longer.

It's why we confidently say our products are 7× more likely to give you happier, smoother, longer-lasting, frizz-free results.

Yes. CGMC® products are designed to rinse clean with our Co-Washes, we don't use ingredients that need for harsh shampoos after every wash.

Because our formulas are free from silicones and other ingredients that can cling to your hair, they don't leave behind heavy residue or stubborn build-up that needs stripping cleansers to remove.

The result? Fresher, lighter waves and curls that stay soft, bouncy and defined for longer—without the frizz spiral that harsh shampoos can cause.

All orders are shipped same day UK before 4pm + Worldwide before 3pm Mon-Fri.

UK Delivery 48 hour Standard Service. Next day delivery available at checkout.

Worldwide delivery from 5 days; fees, duty + timescales shown at checkout. Best rates apply to parcels under 2kg — email us if you'd like help).  

UK Free Returns message us and we'll send you a free label